Making Impact Made Easy - a weekly blog delivered to your inbox via LinkedIn. Subscribe using the button below.
Mandatory sustainability reporting lands in July. Can you explain it to your stakeholders?
One of the risks I see consistently in annual reporting work is what I call the template trap. But where do we start and stop with sustainability reporting mandates?
Where to Find Fractional Communications Leadership for Your Organisation
Susan Blain Consulting provides fractional communications leadership for corporations and government in Australia. Senior strategic expertise without the full-time overhead.
Beyond the tick box: why social value reporting deserves to be told as a story
CSR, ESG, Social Value, Social Impact: these terms are used interchangeably, and that confusion is not accidental. They overlap considerably. But they are not the same thing.
What Australia's best annual reports have in common in 2026
The financial year is ending. The auditors are circling. And somewhere in a busy calendar, the annual report needs to find a home.
If you’re still chasing video and carousels on LinkedIn in 2026, you’re late.
What’s changing now isn’t the algorithm. It’s what the algorithm is responding to.
Real stories. Real impact. Connecting Messaging
Susan Blain Consulting recently completed writing, production and design of the 2025 Annual Report for Medicines Australia. One striking image in the report is of Maria, a 39-year-old Brisbane mother living with breast cancer.