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Susan Blain Consulting | Executive Branding & Communication Strategy
Susan Blain Consulting | Executive Branding & Communication Strategy
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The Overboarding Trap: Balancing Portfolio Ambition with Boardroom Reality
Board Branding, Communications Strategy Susan Blain 31/3/26 Board Branding, Communications Strategy Susan Blain 31/3/26

The Overboarding Trap: Balancing Portfolio Ambition with Boardroom Reality

How many board roles is too many? Susan Blain consulting discusses overboarding and NED branding.

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Platform Fluency vs Platform Mastery
Social Media, Communications Strategy Susan Blain 11/2/26 Social Media, Communications Strategy Susan Blain 11/2/26

Platform Fluency vs Platform Mastery

Social media may look easy, but do you understand the “why” - find out how professional development credentials help impact …

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2026 Internal Communications Content Calendar
Communications Strategy, Internal Communications Susan Blain 21/1/26 Communications Strategy, Internal Communications Susan Blain 21/1/26

2026 Internal Communications Content Calendar

Get these 2026 Internal Comms Australian content moments locked into your workplace comms plan to keep strategy on track.

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Our top three reads for 2025
Content Creation, Communications Strategy Susan Blain 24/12/25 Content Creation, Communications Strategy Susan Blain 24/12/25

Our top three reads for 2025

From navigating digital heat to shaping meaningful engagement, these were the most-read and most-shared blog posts on my website in 2025.

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Looking Back at “Abundant” Times
Communications Strategy, Leadership Susan Blain 10/9/25 Communications Strategy, Leadership Susan Blain 10/9/25

Looking Back at “Abundant” Times

Abundance doesn’t come from posting more. Under-investment in communications strategy often leads to just that - a lot of noise without connection to purpose. Don’t get caught in the trap.

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When Things Feel Too Quiet
Communications Strategy, Leadership Susan Blain 3/9/25 Communications Strategy, Leadership Susan Blain 3/9/25

When Things Feel Too Quiet

The lesson from best practice, whether drawn from large global brands or high-performing local organisations, is clear: ignore communications strategy at the peril of your hard labour.

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LinkedIn changes in 2025
Social Media, Communications Strategy Susan Blain 28/7/25 Social Media, Communications Strategy Susan Blain 28/7/25

LinkedIn changes in 2025

Read here for a quick summary of key takeaways for businesses navigating the new (2025) LinkedIn algorithm changes.

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Social Media: When not to engage
Social Media, Communications Strategy Susan Blain 16/7/25 Social Media, Communications Strategy Susan Blain 16/7/25

Social Media: When not to engage

Hold that trigger finger …

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From Deadlines to Dialogue
Communications Strategy, Impact Susan Blain 9/4/25 Communications Strategy, Impact Susan Blain 9/4/25

From Deadlines to Dialogue

When your content strategy is driven by the tyranny of a looming deadline rather than a clear purpose, the result is often noise over nuance.

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Branding: Where are you at
Branding, Communications Strategy Susan Blain 21/3/25 Branding, Communications Strategy Susan Blain 21/3/25

Branding: Where are you at

If you’ve heard Chappell Roan’s viral anthem Pink Pony Club, you know it’s all about stepping into a new version of yourself, even if it means leaving behind the familiar.

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Annual Report time
Communications Strategy, Annual Reports Susan Blain 18/3/25 Communications Strategy, Annual Reports Susan Blain 18/3/25

Annual Report time

Annual Reports aren’t just a compliance requirement - they’re an organisation’s corporate memory. Done well, they capture achievements, impact, and strategy in a way that ensures your story is picked up, shared, and remembered.

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Susan Blain Consulting

Executive Branding & Communication Strategy

ABN: 68 469 835 981 | Copyright 2026 | Privacy

Location Canberra ACT 2603

Contact susan@susanblain.com.au

+61 401 425 921